Meet the TM SEO Services Team
At TM SEO Services, we believe great SEO is about more than improving rankings—it's about helping your business become more visible where your customers are searching. As search continues to evolve with Google AI Overviews and AI-powered platforms like ChatGPT, Claude, Gemini, and Perplexity, businesses need an SEO strategy that extends beyond traditional search engines.
With more than eight years of hands-on experience, we develop customized SEO and AI Search Optimization strategies designed to increase your visibility, attract qualified traffic, and support long-term business growth. Rather than relying on one-size-fits-all SEO tactics, we take the time to understand your business, your customers, and your goals before building a strategy tailored to your needs.
Whether you're looking to improve your local rankings, strengthen your website's technical foundation, create content that earns visibility, or prepare for the future of AI-powered search, we're here to help you build sustainable organic growth with confidence.
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Tori Morrison is the founder and lead SEO consultant at TM SEO Services. With more than eight years of experience in search engine optimization, she has helped local businesses and national brands increase their visibility through technical SEO, local SEO, content strategy, and AI Search Optimization.
Throughout her career, Tori has served as both an SEO Consultant and SEO Director, developing customized strategies that drive sustainable organic growth for service-based businesses, ecommerce brands, healthcare companies, manufacturers, and professional service providers. She founded TM SEO Services with a mission to help businesses grow through ethical, results-driven SEO while staying at the forefront of an ever-evolving search landscape.
Over the years, Tori has partnered with major health and wellness brands, local San Diego businesses, and digital marketing agencies across the United States and Canada through white-label SEO consulting. She believes the best SEO strategies are built on transparency, collaboration, and a genuine understanding of each client's business goals.
When she's not working, you'll likely find Tori practicing yoga in Encinitas, exploring a local coffee shop with a good book, or spending time outdoors with her fiancé and their dog, Cassidy.
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Lead App Developer
Kyle Banta is the Lead App Developer at TM SEO Services, specializing in custom mobile applications, web applications, and AI-powered software solutions. With expertise across the full development stack, Kyle builds scalable, high-performance applications that help businesses automate workflows, improve user experiences, and bring innovative ideas to life.
His technical expertise includes Flutter, React, Next.js, Node.js, Python, TypeScript, PostgreSQL, Supabase, Firebase, and modern cloud infrastructure. Whether developing cross-platform mobile apps, custom APIs, AI integrations, or complex backend systems, Kyle is committed to delivering secure, reliable, and future-ready software tailored to each client's unique goals.
Kyle believes great software is built through thoughtful architecture, clean code, and a user-first approach—creating applications that are not only powerful and scalable but intuitive to use and built to grow alongside your business.